ADHOCSY On Demand Workforce
ADHOCSY
Deep Dive Analysis

India Doesn’t Have a
Labour Shortage.

It Has a Labour Coordination Problem.

Every day, warehouses across India struggle to find reliable manpower exactly when demand peaks — while millions of workers remain willing to work but disconnected from opportunity.

This gap is no longer manageable in a real-time economy.

The Reality Inside Indian Warehouses

Modern warehouses operate under intense pressure. Throughput defines revenue. Delays directly mean losses.

8–12% workers don’t show up on an average day
Demand spikes suddenly during sales and campaigns
Managers spend hours calling fragmented contractors
No certainty until the shift has already started

Warehouses are expected to run like modern businesses — but depend on workforce systems that are still offline.

A Simple Transaction Reveals the Deeper Problem

For the same shift, three very different outcomes exist.

Warehouse Paid ₹750
Lost to Middle Layers - ₹200
Worker Received ₹550

This ₹200 does not ensure attendance. It does not improve reliability. It does not create value.

The Business Model Has Changed

Warehousing has moved away from fixed contracts to pay-per-use and cost-per-unit models.

Revenue depends on daily throughput

Manpower needed mainly during peak days

Permanent staffing becomes inefficient

Offline systems cannot react fast enough

When Work Leaves No Trace

Adhoc workers perform real work every day. Yet most of this work leaves no formal record.

  • No digital salary history
  • No proof of income
  • Limited access to loans
  • Children’s education suffers

"A system that cannot remember work cannot reward workers with dignity."

“काम तो रोज़ करते हैं, लेकिन कहीं लिखा नहीं होता कि हमने कितना काम किया। अगर काम का रिकॉर्ड होगा, तो हमें भी आगे बढ़ने का भरोसा मिलेगा।”

— Adhoc warehouse worker, Gurgaon

“अगर काम और पैसे का सही रिकॉर्ड रहेगा, तो बच्चों की पढ़ाई और घर की ज़िम्मेदारी दोनों संभालना आसान होगा।”

— Adhoc warehouse worker, NCR

Gurgaon Fulfilment Centre (NCR)

Pilot Story

A detailed account of how a Gurgaon fulfilment centre tested Adhocsy during peak demand — and what changed on the ground.

Context

A mid-size fulfilment centre in Gurgaon handles outbound shipments for multiple e-commerce brands.

Daily volume fluctuates sharply due to sales, delayed inbounds, and campaign traffic.

The warehouse operates on a cost-per-unit model — revenue depends entirely on daily throughput.

The Problem Before Adhocsy

Every morning started with uncertainty.

  • 8–12% workers did not show up on average
  • Supervisors spent 2–3 hours daily calling contractors
  • Last-minute manpower came at a premium
  • Worker payouts were opaque and inconsistent
  • Dispatch delays during peak days were common
“We were managing labour every day instead of managing operations.”

The Pilot Setup

The warehouse ran a limited pilot with Adhocsy for peak-demand days.

  • Used only for adhoc shifts
  • Focused on outbound picking & loading
  • Activated during sales and volume spikes
  • Existing full-time staff remained unchanged

No system overhaul. No contract replacement. Just a controlled test.

What Changed During the Pilot

Operational impact

  • Faster access to nearby workers
  • Reduced dependency on contractors
  • Better attendance predictability

Manager experience

  • Less time spent sourcing labour
  • Clear shift acceptance visibility
  • More focus on dispatch timelines

Worker response

  • Clear pay shown before shift
  • On-time, traceable payments
  • Higher willingness to return

The Outcome

The pilot did not solve everything — but it removed the biggest daily uncertainty.

  • Peak-day manpower was easier to manage
  • Operational stress reduced noticeably
  • Worker trust improved
  • The system felt more predictable
“We finally felt in control during peak days.”

Why This Pilot Matters

  • No incentives were forced
  • No processes were broken
  • No unrealistic promises were made

When labour availability becomes visible, operations become calmer.

Aligned With India’s Vision

India is actively working toward formalising gig work, enabling digital payments, and recognising value creation across the workforce. Adhocsy supports this direction by creating transparency — without forcing rigid structures.

Where Adhocsy Fits

Helping warehouses operate smoothly, workers earn with dignity, and India move toward a formal, inclusive workforce.